Paid Social

LinkedIn Ads That Drive Leads

LinkedIn Ads Campaigns

With the right strategy, LinkedIn can deliver qualified traffic and leads at scale.

At Tyrrell Digital, we build campaigns that combine creative impact with commercial intent. Whether you’re looking to generate B2B leads, advertise a webinar or promote a new launch, we’ll help you cut through the noise and reach the right audience at the right time.

We focus on outcomes, not just impressions.

Questions we are often asked about LinkedIn.

Why use LinkedIn Ads for B2B leads?

LinkedIn gives unmatched access to professional decision makers. Targeting by seniority, function and industry makes it ideal for high value B2B lead generation.

How do you target the right audience?

We avoid unreliable job title targeting and instead build audiences using seniority, job function, industry and company size. This improves accuracy and reduces wasted spend.

How do you keep costs under control?

We optimise creative, tighten audiences, manage exclusions and focus budget on high intent actions. This keeps CPL down and improves overall ROI.

How do you measure success?

We track qualified leads, cost per lead and revenue impact. We use a suite of reporting tools to combine the data between CRMs and LinkedIn. LinkedIn native reports are horrid to use in isolation!

What do you need from us to get started?

We need access to your LinkedIn Campaign Manager, your website for conversion tracking and a short onboarding session to understand your ICP, positioning and commercial goals. We take care of everything else.

Our approach to paid social

We don’t run ads for the sake of it. Every campaign is underpinned by strategy, testing and optimisation.

Here’s how we work.

Audience-first planning

We define and refine your ideal customer using platform insights, CRM data and custom audiences.

Creative that converts

We guide or produce scroll-stopping ad creatives designed for each platform and funnel stage.

Full-funnel strategy

From awareness to remarketing, we structure campaigns to move users closer to action.

Clear tracking and reporting

From pixel setup to platform integrations, we ensure data is clean and performance is measurable.

Ongoing optimisation

We test copy, creative, placements and bid strategies continuously to maximise ROI.

Supporting SEO or PPC with brand recall

Running remarketing campaigns to keep your brand top of mind for browsers that are in the market to buy your product or services.

Ready to unlock your digital potential?

Book a discovery call to see what the opportunity is in LinkedIn Ads.
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